SEO.DK alternative: Serpier and SEO.DK compared
Serpier makes this page. Every fact about SEO.DK comes from SEO.DK's own website, and the facts on this page were last checked on . Sources are listed at the end.
SEO.DK is a Danish SEO agency. Its own team writes and publishes SEO content on your website and builds backlinks for you inside a monthly package. Serpier is a platform: you pick the sites for your placements in a marketplace, and you can track AI visibility in the same account.
Choose Serpier if you want to see every site and price before you buy, or want AI visibility tracking next to your placements. Stay with SEO.DK if you want an agency to run the work for a fixed monthly fee and you do not want to pick sites yourself.
As of 28 October 2026, SEO.DK AI + Redaktør + backlinks costs 6,000 DKK a month (€802.71). Serpier charges a price per placement, and the free Serpier Light plan costs nothing.
Where Serpier is better
Buying a link is one step. Serpier also suggests which step to take next, and does it once you approve.
- Navi, Serpier's AI agent, reads your website, SEO performance, AI visibility and link monitoring, and suggests what to do next, each with why it is there: for example ordering a placement from a shortlist of publishers to work on a keyword sitting just off page one, or fixing robots.txt, llms.txt, the sitemap or meta tags.
- You click Hand over to Navi or I'll do it myself.
- Navi does the work, and you approve before anything is bought or changed. As your rankings, AI visibility and links change, new suggestions keep coming.
SEO.DK does not state whether it has a task board with an AI agent that can take tasks.
- Serpier shows prices before you buy. On public prices, Serpier states: No, a free account shows every price. On price points, Serpier states: UK media from €13, and half cost under €400. SEO.DK's public prices are "partly": SEO.DK publishes no price for a single backlink.
- Serpier lets you pick the site. Serpier's Marketplace offers 200,000 media agreements, and each listing shows: Price, Domain Rating (DR), organic traffic, referring domains, relevance score, country, content language and category. SEO.DK does not state publisher metrics shown.
- Serpier tracks the result. Serpier monitors placements after you order: yes. SEO.DK does not state checks after publishing. Serpier also tracks AI visibility from Serpier Starter.
- Serpier also tracks your site's SEO performance and runs scheduled automations, such as a weekly summary. SEO.DK does not state whether it tracks SEO performance or whether it runs scheduled automations.
Where SEO.DK is better
- SEO.DK does the work for you. SEO.DK states: Managed service: an SEO agency whose own team does the link building and digital PR for you inside monthly packages. There is no self-serve marketplace, login or order form. Serpier gives you a marketplace and the tools to choose and order yourself.
- SEO.DK sells one fixed monthly package. SEO.DK says: 6.000 kr. per month including 2 backlinks per month. No price per link is published. SEO.DK also states: Content writing is included in the monthly price: new SEO content is produced every month and checked by a content expert. Whether it covers the articles behind the 2 monthly backlinks is not stated.
- SEO.DK states its contract terms: Monthly package invoiced in advance, with no setup fee. No commitment after the first 3 months, then 1 month's notice. SEO.DK also states a refund term: 14-day satisfaction guarantee. The page does not say whether this means a refund or what it covers. Serpier states: No refunds unless agreed. If a publisher fails to deliver, Serpier may give an account credit.
What else you get with Serpier
Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares with SEO.DK, it includes:
AI visibility tracking
See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name.[14][10][26]
SEO performance
Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query.[17]
Suggestions and tasks with Navi
Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval.[19][21]
Automations
Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility.[22]
Link monitoring
The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link.[27]
Publishing to your own site
Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them.[28]
Connections and MCP
Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP.[29][30]
Placements on real media
Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up.[31][13]
See Serpier with your own brand
SEO.DK pricing and Serpier pricing
As of 28 October 2026, SEO.DK AI + Redaktør + backlinks costs 6,000 DKK a month (€802.71). SEO.DK AI + Redaktør without backlinks costs 4,000 DKK a month (€535.14). Serpier charges a price per placement, and Serpier Light is free.
Serpier
€0 a month
Order placements on the free Serpier Light plan. You pay for each placement you order, and no subscription is needed.[10]
Monthly plans are optional and add tracking on top: Serpier Starter (€199 a month) adds SEO and AI visibility monitoring and watches up to 500 publications, and Serpier Growth (€599 a month) covers more projects, prompts and publications.[10][10] See all plans
SEO.DK
| Plan | A month, billed monthly | A month, billed yearly | Currency | Includes |
|---|---|---|---|---|
| AI + Redaktør[6] | 4,000 DKK€535.14 | Not stated | DKK | Keyword research and a content plan, new SEO content every month (AI output checked by a content expert), publishing of all content on your website and tracking of the effect. No backlinks. Invoiced monthly in advance; 10% discount on a 12-month agreement. |
| AI + Redaktør + backlinks[6] | 6,000 DKK€802.71 | Not stated | DKK | Everything in AI + Redaktør plus 2 new backlinks every month. Invoiced monthly in advance; 10% discount on a 12-month agreement. |
| Plan | Price | Currency | Includes |
|---|---|---|---|
| Custom SEO package[6] | Not public | DKK | Custom SEO work: strategy workshops, technical SEO and site analysis, competitor analyses, crawling and index optimisation, content-gap analysis and international or multilingual SEO. Typically billed through the hour packs. |
| Hour pack 25 hours[6] | No fixed price | DKK | Hour pack for one-off projects, extra work or defined SEO projects: 25 hours for 20.000 kr. (800 kr. an hour). Not a monthly plan. |
| Hour pack 50 hours[6] | No fixed price | DKK | Hour pack for one-off projects, extra work or defined SEO projects: 50 hours for 37.500 kr. (750 kr. an hour). Not a monthly plan. |
| Hour pack 100 hours[6] | No fixed price | DKK | Hour pack for one-off projects, extra work or defined SEO projects: 100 hours for 70.000 kr. (700 kr. an hour). Not a monthly plan. |
Every fact, row by row
Every feature, limit and term we compared, with the source for each value. Serpier on the left, SEO.DK on the right.
| What we compare | Serpier | SEO.DK |
|---|---|---|
| What it does | Serpier is an AI-powered SEO and AI visibility platform. It combines SEO intelligence, prompt strategy, performance monitoring, and automated execution in one system, so you can rank on Google and get cited by AI.[1] | Danish SEO agency that sells monthly done-for-you SEO packages: content written and published on your website, optionally with 2 backlinks a month, plus custom work and hour packs.[2] |
| Link building | ||
| How you buy | Mix: a self-serve marketplace and link plans quoted by sales[3]Navi, the AI agent, can also search the marketplace and order. Third-party publishers publish the placements. | Managed service: an SEO agency whose own team does the link building and digital PR for you inside monthly packages. There is no self-serve marketplace, login or order form.[4]SEO.DK describes its work as strategic link building and digital PR, with mentions on other websites. |
| Publishers | 200,000 media agreements[5]Across every category and country, with filters for country, content language and category. | Not stated[6]SEO.DK does not publish a publisher list or say how many sites it works with. |
| Prices visible without an account | No, a free account shows every price[7]Prices are shown per project, because some sites charge more for certain industries. | Partly[6]Package prices are public, including 6.000 kr. a month with 2 backlinks. No price per link or per publisher is published. |
| How the vendor charges | Price per placement, plus monthly plans[8]Serpier pays each publisher a separately agreed price and does not publish its markup. Ordering is also possible on the free Light plan. | Fixed monthly package fee, invoiced monthly in advance. No setup fee or hidden costs.[6]4.000 kr. a month without backlinks and 6.000 kr. with 2 backlinks a month. Hour packs cost 700 to 800 kr. an hour. SEO.DK's home page says packages start from 10.000 kr. a month, which differs from the pricing page. |
| Published prices | UK media from €13, and half cost under €400[7]Prices differ by market and by your project's industry. | 6.000 kr. per month including 2 backlinks per month. No price per link is published.[6]The 6.000 kr. package adds 2 backlinks a month to the 4.000 kr. package. The FAQ also mentions Basic linkbuilding for 3.000 kr. a month, written for an older package that is no longer in the price table. SEO.DK's home page says packages start from 10.000 kr. a month. |
| Minimum order | Not stated[9] | Monthly package invoiced in advance, with no setup fee. No commitment after the first 3 months, then 1 month's notice.[6]The footnote on the same page says there is no commitment. The FAQ ties that to the period after the first 3 months. |
| Article writing | Included in publications[10]In the cart you choose whether Serpier writes the article or you supply it. Each writing product shows its fee, or Free, before you order. | Content writing is included in the monthly price: new SEO content is produced every month and checked by a content expert. Whether it covers the articles behind the 2 monthly backlinks is not stated.[6]Included in both monthly packages. |
| Time to publish | Not stated[11] | Not stated[6] |
| Link guarantee | Homepage placements last 12 months[8]For article placements, Serpier does not state a guarantee period or a replacement if a link disappears. | Not stated[6]SEO.DK does not state how long links are kept or what happens if one is removed. |
| Checks after publishing | Yes[12]The Publication Tracker checks that each link stays live, indexed and as ordered, and that the article is unchanged. Live pages every 30 days, offline pages every 7 days. Up to 10 publications on Light, 500 on Starter, 2,000 on Growth and a custom number on Enterprise. | Not stated[6] |
| Publisher metrics shown | Price, Domain Rating (DR), organic traffic, referring domains, relevance score, country, content language and category[13] | Not stated[6] |
| Measures AI visibility | Yes, on Starter, Growth and Enterprise[14]Light has no AI visibility tracking. | Not stated[6] |
| Placements sold for AI visibility | AI Publication: an article with no links or only nofollow links, for brand mentions that AI assistants pick up[13]Writing options for it include Brand mention, PR Post and Co-citation. | Not stated[6] |
| Order by API | Partly[15]On Enterprise you can search the Marketplace through the API. The API reference lists no endpoint for placing orders. | Not stated[6] |
| Order from an AI assistant (MCP) | Yes[16]The MCP server can search the Marketplace, change the cart, place an order and read the Publication Tracker. Claude connects on any plan. ChatGPT cannot place orders, and other clients need Enterprise. | Not stated[6] |
| Refunds | No refunds unless agreed. If a publisher fails to deliver, Serpier may give an account credit.[3]A placement that a publisher declines is refunded, with suggested replacement sites. Subscription payments are non-refundable. | 14-day satisfaction guarantee. The page does not say whether this means a refund or what it covers.[6] |
| Other features | ||
| SEO performance tracking | Yes[17]Included on Starter, Growth and Enterprise. SEO Performance tracks rankings in Google, Yahoo or Baidu, on desktop and mobile, daily, weekly or monthly. With Search Console connected it also flags keywords losing clicks, low click-through rates and pages competing for the same query. | Not stated[18] |
| Suggested next steps | Yes[19]Examples: order a placement for a keyword just off page one, fix robots.txt, llms.txt, the sitemap or meta tags, repair a dropped link, or write a page where competitors outrank you. | Yes[20]Delivered as part of an agency service package (keyword analysis and content plan), not as in-product recommendations. |
| Task board and AI agent | Yes[21]Navi can quote an order, draft a change to your site, draft an email to a publisher about a link fix, or research. Nothing is bought or changed on your site until you approve. | Not stated[18] |
| Scheduled automations | Yes[22]Schedules: every hour, day, week or month, or a custom cron. | Not stated[18] |
| Company | ||
| Headquarters | Denmark[23]Headquarters in Aarhus. The company is Serpier ApS. | Denmark[24]The contact page lists an office in Kgs. Lyngby. |
| Founded | 2024[23] | Not stated[25]SEO.DK says its team has worked with SEO since 2004, but does not state a founding year. |
How to switch from SEO.DK to Serpier
- Ask SEO.DK which pages and backlinks it has published for you, so you know what stays on your website and which links you paid for.
- Check the notice terms before you stop. SEO.DK states: Monthly package invoiced in advance, with no setup fee. No commitment after the first 3 months, then 1 month's notice.
- Start in Serpier with the free Serpier Light plan, which includes ordering media publications. Serpier Starter adds a 7-day free trial, card required.
Questions and answers
Does SEO.DK have a free plan or a free trial?
SEO.DK states: 14-day satisfaction guarantee. The page does not say whether this means a refund or what it covers. Serpier Light is a free plan, and Serpier Starter has a 7-day free trial, card required.
How does SEO.DK price backlinks?
SEO.DK says: 6.000 kr. per month including 2 backlinks per month. No price per link is published. On fees, SEO.DK states: Fixed monthly package fee, invoiced monthly in advance. No setup fee or hidden costs. Serpier charges price per placement, plus monthly plans.
Does SEO.DK track AI visibility?
SEO.DK does not state whether it measures AI visibility. Serpier tracks AI visibility from Serpier Starter: ChatGPT plus 2 of your choice run weekly.
Where do the facts on this page come from?
Every fact about SEO.DK comes from SEO.DK's own website. Every fact about Serpier comes from Serpier's own website. Review sites and articles are not used. The facts were last checked on 28 October 2026, and each one links to its source at the end of the page.
What else does Serpier do?
Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares, it includes AI visibility tracking, SEO performance, suggestions and tasks with Navi, automations, link monitoring, publishing to your own site, connections and MCP and placements on real media. See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name. Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query. Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval. Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility. The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link. Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them. Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP. Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up.
Sources and method
Sources (31)
- 1.
- 2.
- 3.
Serpier: serpier.com/terms-conditions
Shows: how you buy; refunds.
Checked on 27 October 2026. Archived copy
- 4.
SEO.DK: seo.dk/blog/seodk-linkbuilding-bureau-med-fokus-pa-leads-og-salg
Shows: how you buy.
Checked on 27 October 2026. Archived copy
- 5.
- 6.
SEO.DK: seo.dk/priser
Shows: prices visible without an account; how the vendor charges; published prices; minimum order; article writing; refunds; the prices of AI + Redaktør, AI + Redaktør + backlinks, Hour pack 25 hours, Hour pack 50 hours and Hour pack 100 hours.
Does not state: publishers; time to publish; link guarantee; checks after publishing; publisher metrics shown; measures AI visibility; placements sold for AI visibility; order by API; order from an AI assistant (MCP).
Does not publish: the price of Custom SEO package.
Checked on 27 October 2026. Archived copy
- 7.
Serpier: serpier.com/lp/link-building
Shows: prices visible without an account; published prices; placement prices; prices shown.
Checked on 27 October 2026. Archived copy
- 8.
Serpier: docs.serpier.com/publisher-deals
Shows: how the vendor charges; link guarantee.
Checked on 27 October 2026. Archived copy
- 9.
Serpier: docs.serpier.com/cart
Does not state: minimum order.
Checked on 27 October 2026. Archived copy
- 10.
Serpier: serpier.com/pricing
Shows: article writing; the prices of Light, Starter and Growth; AI assistants tracked (Light, Starter, Growth and Enterprise).
Does not publish: the price of Enterprise.
Checked on 27 October 2026. Archived copy
- 11.
Serpier: docs.serpier.com/orders
Does not state: time to publish.
Checked on 27 October 2026. Archived copy
- 12.
Serpier: docs.serpier.com/publication-tracker
Shows: checks after publishing.
Checked on 27 October 2026. Archived copy
- 13.
Serpier: docs.serpier.com/marketplace
Shows: publisher metrics shown; placements sold for AI visibility.
Checked on 27 October 2026. Archived copy
- 14.
Serpier: docs.serpier.com/ai-visibility
Shows: measures AI visibility; what it measures.
Checked on 27 October 2026. Archived copy
- 15.
- 16.
Serpier: docs.serpier.com/mcp
Shows: order from an AI assistant (MCP).
Checked on 27 October 2026. Archived copy
- 17.
Serpier: docs.serpier.com/seo-performance
Shows: SEO performance tracking.
Checked on 28 October 2026. Archived copy
- 18.
SEO.DK: seo.dk
Does not state: SEO performance tracking; task board and AI agent; scheduled automations.
Checked on 28 October 2026. Archived copy
- 19.
- 20.
- 21.
- 22.
- 23.
Serpier: serpier.com/ai-instructions
Shows: headquarters; founded.
Checked on 27 October 2026. Archived copy
- 24.
- 25.
- 26.
Serpier: serpier.com/ai-visibility
Shows: competitor benchmarks.
Checked on 27 October 2026. Archived copy
- 27.
Serpier: docs.serpier.com/publication-tracker
Shows: checks links after they go live.
Checked on 28 October 2026. Archived copy
- 28.
Serpier: docs.serpier.com/suggestions
Shows: publishes to your own website.
Checked on 27 October 2026.
- 29.
- 30.
- 31.
Serpier: docs.serpier.com/marketplace
Shows: order placements on other websites.
Checked on 28 October 2026. Archived copy
Method and what each row means
We read each company's own website: its pricing page, docs, help center, terms and announcements. Review sites, directories and articles about a company are never a source. Every value links to its source, with the date we checked it. Serpier's facts follow the same rule and come from Serpier's own website.
Plans sold by the month show a price a month. A price for something bought by the item or once shows its unit, for example per article or one-off, and is never turned into a monthly price. Prices exclude VAT, in the currency the company publishes. A price in another currency is also shown in EUR, at the ECB reference rate of 26 October 2026. Some companies show other prices or currencies depending on where the visitor is, so the page says which visitor the prices were shown to.
Each value in the table is one of these, or the number or words the company uses:
- Yes:
- the company's own pages say the product has it.
- No:
- the company's own pages say it is not offered, or a complete plan table leaves it out.
- Partly:
- offered with a limit, written next to the value.
- Not stated:
- we could not find it on the company's own pages. It does not mean No.
- Not public:
- the company does not publish it, for example a price behind Contact sales.
What each row means
- What it does:
- What the product does in one sentence, based on the company's own website.
- How you buy:
- Whether it is a self-serve marketplace, a managed service, a digital PR agency or a mix.
- Publishers:
- How many publishers or sites the vendor says it offers, with its main markets and languages.
- Prices visible without an account:
- Whether you can see what each publisher costs before you sign up.
- How the vendor charges:
- How the vendor says it earns money: a markup or commission on the publisher's price, a subscription or a fixed price per link.
- Published prices:
- Prices the vendor publishes, for example a price per link at a given domain rating, with the plan or tier.
- Minimum order:
- The smallest deposit or order the vendor accepts.
- Article writing:
- Whether writing the article is included, costs extra and how much, or is left to you.
- Time to publish:
- How long the vendor says it takes to publish.
- Link guarantee:
- How long a link is guaranteed and what happens if it disappears, such as a replacement or a refund.
- Checks after publishing:
- Whether the vendor checks after publishing that a link stays live, indexed and unchanged.
- Publisher metrics shown:
- Which publisher metrics you see before you buy, such as Domain Rating, Domain Authority or traffic.
- Measures AI visibility:
- Whether the product measures how often AI answers mention your brand.
- Placements sold for AI visibility:
- A product the vendor sells for visibility in AI answers, named the way the vendor names it.
- Order by API:
- Whether you can order through an API.
- Order from an AI assistant (MCP):
- Whether you can order from an AI assistant such as Claude or ChatGPT through an MCP server.
- Refunds:
- The vendor's refund policy in one line.
- SEO performance tracking:
- Whether the product tracks your own website in search: rankings, clicks, or keywords close to page one.
- Suggested next steps:
- Whether the product suggests what to do next for your site, rankings, links or AI visibility.
- Task board and AI agent:
- Whether you can track the work in the product and hand tasks to an AI agent that does them, with your approval.
- Scheduled automations:
- Whether the product can run a task or report on a schedule you set, such as a weekly summary.
- Headquarters:
- The country of the company's headquarters, as its own website states it.
- Founded:
- The year the company was founded, as its own website states it.
Report an error
If a fact is wrong or out of date, write to hello@serpier.com with the page and the source. We check every report against the company's own website.
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