See who ChatGPT names instead of you
AI visibility is how often AI answers name your brand. Serpier tracks it across ChatGPT, Gemini, Perplexity and the other major models, shows who gets named instead, and tells you what to change first.
How is our brand visibility compared to our competitors?
The questions that matter. Asked where buyers ask.
Set questions from your marketing, pick models, markets and languages, then compare yourself to competitors.
Questions from the journeys you already run
We turn your products and campaigns into buyer questions, grouped by where they are in the journey.
Asked in the right place
Ask as if the buyer is in Copenhagen, Stockholm or Berlin, so the answers match that market.
Ask in their language
Run the questions in the language your audience uses.
The models that matter for your brand
Track ChatGPT, Gemini, Perplexity and all major models in one place.
Compare yourself to competitors
See how often you’re named, how you’re described, and where you rank next to them.
See the results behind your AI visibility.
Track share of voice, sentiment and rank over time across buyer journeys, compare to competitors, and split by answer engine.
Core metrics
Named, described and ranked over time. Share of voice, sentiment and rank.


Benchmark against your competitors
Add the brands you compete with and see your trend next to theirs.
Track on all major models
See results per answer engine. ChatGPT, Gemini, Perplexity and more.
Turn insights into action
Navi reads what buyers are told, finds what to fix, drafts the work, and only moves when you approve.
Navi reads the answers
Where you’re named, how you’re described, and what the answer leaned on.
Checks your site against that
Which pages and links would have earned a place in the answer.
Drafts the next moves
A page to strengthen, a detail that’s missing, a place worth publishing.
You approve. Navi executes it.
Review the draft. Nothing ships without your say-so.
Tasks
Suggestions
20Publish DIY article on media
Oct 12
NaviStrengthen product comparison pages
Oct 12
NaviPublish an expert buying guide
Oct 12
NaviReady for review
8Add an llm.txt file
Oct 12
NaviUpdate category positioning
Oct 12
NaviApprove citation outreach
Oct 12
NaviDone
12Add an llm.txt file
Oct 12
NaviRefresh key landing pages
Oct 12
NaviAI visibility FAQ
How often AI answers name your brand, how they describe it, and where you rank next to your competitors. It also shows why you are not named and what to change first.
Serpier turns your products and campaigns into buyer questions, grouped by where the buyer is in the journey. You set the questions from your marketing, then pick the models, markets and languages.
Yes. You can ask as if the buyer is in Copenhagen, Stockholm or Berlin, and in the language your audience uses, so the answers match that market.
ChatGPT, Gemini, Perplexity and the other major models, in one place.
It does what an AI rank tracker does: it asks ChatGPT, Gemini, Perplexity and the other major models your buyers' questions on a schedule, and shows where your brand ranks in the answers next to your competitors. Then Navi suggests what to change and prepares the work.
Following how large language models like ChatGPT, Gemini and Claude answer the questions your buyers ask: which brands they name, in what order, and which sources they cite. Serpier asks those questions again on the schedule your plan allows, so you see a trend instead of one reading.
Yes. Serpier follows how AI answers mention your brand: how often, how they describe it, and next to which competitors. It is part of every paid plan. For a one-off look first, the free check at serpier.com/ai-visibility-checker takes about 2 minutes.
Compare Serpier with Profound, Peec AI and Semrush, see the best AI visibility tools, or see all comparisons.