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LLMrefs alternative: Serpier and LLMrefs compared

Serpier makes this page. Every fact about LLMrefs comes from LLMrefs' own website, and the facts on this page were last checked on . Sources are listed at the end.

Serpier and LLMrefs both track how AI assistants mention a brand. LLMrefs sells one plan that includes API access. Serpier sells tiered plans, and also sells placements on other companies' websites, so you can track and act in one account.

Pick Serpier if you want to order placements and let an AI agent suggest fixes in the same account as your tracking. Stay with LLMrefs if you want many prompts, unlimited projects and API access at a single published price.

As of 28 October 2026, LLMrefs All in One costs $79 a month (€70.61), billed in dollars. LLMrefs shows this price as a limited time offer. Serpier Starter costs €199 a month billed monthly.

Where Serpier is better

Tracking shows where you stand. Serpier also suggests what to do next, and does it once you approve.

  1. Navi, Serpier's AI agent, reads your website, SEO performance, AI visibility and link monitoring, and suggests what to do next, each with why it is there: for example ordering a placement from a shortlist of publishers to work on a keyword sitting just off page one, or fixing robots.txt, llms.txt, the sitemap or meta tags.
  2. You click Hand over to Navi or I'll do it myself.
  3. Navi does the work, and you approve before anything is bought or changed. As your rankings, AI visibility and links change, new suggestions keep coming.

LLMrefs does not state whether it has a task board with an AI agent that can take tasks.

  • Serpier tracks AI visibility and sells placements in one account. Serpier states that ordering publications in the product is yes, and Serpier's AI agent Navi Navi, an AI agent, suggests what to fix, drafts pages and articles, runs scheduled automations, orders placements and drafts emails to publishers. LLMrefs does not state whether you can order publications in the product. LLMrefs does not state what it does beyond measuring.
  • Serpier names what it measures: visibility score, share of voice, rank, sentiment and cited sources. LLMrefs All in One includes citation tracking and weekly reports.
  • Serpier names its AI assistants by plan. Serpier Starter tracks ChatGPT plus 2 of your choice, and Serpier Growth tracks up to 6 at once: chatgpt, claude, gemini, perplexity, grok, ai overviews and more. LLMrefs All in One does not state which AI assistants it tracks, though LLMrefs All in One lists all AI search engines.
  • Serpier connects to other tools: Google Search Console, Google Analytics, Shopify, WordPress, WooCommerce, Magento, Umbraco, DynamicWeb, HubSpot, Piwik PRO, Mixpanel, Slack, Google Ads and LinkedIn Ads, plus more than 1,500 other apps. Serpier also states yes, on every plan for its MCP server. LLMrefs does not state integrations. LLMrefs does not state whether there is an MCP server.
  • Serpier also tracks your site's SEO performance, checks that the links you placed stay live, indexed and unchanged and runs scheduled automations, such as a weekly summary. LLMrefs does not state whether it tracks SEO performance, whether it checks links after they go live or whether it runs scheduled automations.

Where LLMrefs is better

  • LLMrefs All in One includes 500 prompts. Serpier Starter includes 100 prompts, and Serpier Growth includes 500 prompts at €599 a month.
  • LLMrefs All in One covers unlimited projects and unlimited team members. Serpier Starter covers 2 projects, and Serpier Growth covers 5 projects. Serpier states unlimited seats.
  • LLMrefs All in One states "Yes, API access included". Serpier states API access as: enterprise only.
  • LLMrefs All in One states "Yes, CSV export", in the format CSV (and API). Serpier states data export as partly, as CSV.

What else you get with Serpier

Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares with LLMrefs, it includes:

  • SEO performance

    Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query.[13]

  • Link monitoring

    The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link.[15]

  • Placements on real media

    Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up.[24][6]

  • Suggestions and tasks with Navi

    Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval.[25][16]

  • Automations

    Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility.[17]

  • Publishing to your own site

    Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them.[8]

  • Connections and MCP

    Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP.[9][11]

  • AI visibility tracking

    See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name.[4][3][5]

See Serpier with your own brand

Serpier Light is free. AI visibility tracking starts on Serpier Starter.

LLMrefs pricing and Serpier pricing

As of 28 October 2026, LLMrefs All in One costs $79 a month (€70.61), and LLMrefs does not state an annual price. LLMrefs shows its monthly price as a limited time offer. Serpier Starter costs €199 a month billed monthly, and Serpier Growth costs €599 a month. The two companies include different prompt counts and assistants, so compare the plans, not only the prices.

Serpier

Light

€0/ month
Start for free
  • Chat with Navi
  • Order media publications
  • Tool integrations + MCP
  • Monitor up to 10 publications
25 credits per month

Starter

€199/ month

Billed monthly

Choose Starter
  • Chat with Navi
  • Everything from Light
  • SEO + AI monitoring across 2 projects
  • Track up to 100 prompts
  • Monitor weekly
  • Monitor up to 500 publications
500 credits per month

Growth

Most popular
€599/ month

Billed monthly

Choose Growth
  • Chat with Navi
  • Everything from Starter
  • SEO + AI monitoring across 5 projects
  • Track up to 500 prompts
  • Monitor in a custom interval
  • Monitor up to 2000 publications
2500 credits per month

Enterprise

Custom pricing
Talk to Sales
  • Chat with Navi
  • Custom limits
  • Unlimited tracked prompts
  • API access
  • Tailored onboarding and support
Custom credit limit

Serpier prices as shown to a visitor in Denmark on 27 October 2026.[3]

LLMrefs

LLMrefs plans and prices
PlanA month, billed monthlyA month, billed yearlyCurrencyIncludes
All in One[2]$79€70.61Not statedUSD500 prompts; all AI search engines; weekly reports; citation tracking; geo-targeting in 50+ countries and 20+ languages; unlimited team members and projects; CSV export and API access

LLMrefs prices as shown to a visitor in Denmark on 27 October 2026.

Prices in EUR use the ECB reference rate of 26 October 2026: 1 EUR = 1.1188 USD.

Price per prompt and per 1,000 AI answers

Plans count prompts, AI assistants and runs in different ways. These two units put the entry paid plans on the same scale, in euros.

Serpier

Starter, billed monthly

Per tracked prompt a month
€1.99
Serpier Starter: €199 ÷ 100 prompts = €1.99 per tracked prompt a month.
Per 1,000 AI answers a month
€153.19
Serpier Starter: €199 ÷ (100 prompts × 3 assistants × 4.33 runs a month) × 1,000 = €153.19 per 1,000 AI answers a month.

Source 3

LLMrefs

Not enough public data

LLMrefs does not give a number of AI assistants for All in One.

Every fact, row by row

Every feature, limit and term we compared, with the source for each value. Serpier on the left, LLMrefs on the right.

Serpier compared with LLMrefs
What we compareSerpierLLMrefs
What it doesSerpier is an AI-powered SEO and AI visibility platform. It combines SEO intelligence, prompt strategy, performance monitoring, and automated execution in one system, so you can rank on Google and get cited by AI.[1]LLMrefs is an AI search analytics platform that tracks keywords (not individual prompts) and shows brand visibility, citations and competitor benchmarks across AI search engines.[2]
AI visibility
Prompts tracked
  • Light: Not included[3]Light has no AI visibility tracking.
  • Starter: 100[3]
  • Growth: 500[3]
  • Enterprise: Unlimited[3]
  • All in One: 500[2]
AI assistants tracked
  • Light: Not included[3]
  • Starter: ChatGPT plus 2 of your choice[3]
  • Growth: Up to 6 at once: ChatGPT, Claude, Gemini, Perplexity, Grok, AI Overviews and more[3]
  • Enterprise: Unlimited[3]ChatGPT, Claude, Gemini, Perplexity, Grok, AI Overviews and more.
  • All in One: Not stated[2]
How often prompts run
  • Light: Not included[3]
  • Starter: Weekly[3]
  • Growth: Custom frequency[3]Daily, weekly, every two weeks, monthly or on the weekdays you pick.
  • Enterprise: Custom frequency[3]Daily, weekly, every two weeks, monthly or on the weekdays you pick.
  • All in One: At least weekly[2]
Brands or projects
  • Light: Not included[3]
  • Starter: 2 projects[3]
  • Growth: 5 projects[3]
  • Enterprise: Custom[3]
  • All in One: Unlimited projects[2]
UsersUnlimited[3]On every plan.
  • All in One: Unlimited team members[2]
What it measuresVisibility score, share of voice, rank, sentiment and cited sources[4]A higher place in an answer raises the visibility score. Sentiment is grouped by theme, and cited sources show how often AI cites your own domain. On Starter, Growth and Enterprise.
  • All in One: Not stated[2]
Competitor benchmarksYes[5]Compare your trend with the brands you add, and pin one to the charts. On Starter, Growth and Enterprise.Yes[2]
What it does beyond measuringNavi, an AI agent, suggests what to fix, drafts pages and articles, runs scheduled automations, orders placements and drafts emails to publishers[5]Navi acts only after you approve. Serpier's team sends the emails to publishers. Navi's work uses credits.
  • All in One: Not stated[2]
Order publications in the productYes[6]Choose sites in the Marketplace, add them to the cart and pay by card or invoice. Types: SEO Publication (dofollow link), AI Publication (no links or nofollow links) and Homepage. On every plan, including the free Light plan.Not stated[7]
Publishes to your own websiteYes, to a connected WordPress, Shopify, Magento or Umbraco site[8]Navi publishes fixes and pages after you approve them.Not stated[7]
IntegrationsGoogle Search Console, Google Analytics, Shopify, WordPress, WooCommerce, Magento, Umbraco, DynamicWeb, HubSpot, Piwik PRO, Mixpanel, Slack, Google Ads and LinkedIn Ads, plus more than 1,500 other apps[9]Not stated[7]
APIEnterprise only[10]The documented endpoints cover Marketplace search and publisher deals.
  • All in One: Yes, API access included[2]
MCP serverYes, on every plan[11]Claude and ChatGPT connect on any plan. Other clients, such as Cursor, VS Code and Claude Code, need an access token, which requires Enterprise.Not stated[7]
Free plan or trial
  • Light: Free plan, without AI visibility tracking[3]Includes chat with Navi, ordering media publications, tool integrations and MCP, monitoring of up to 10 publications and 25 Navi credits a month.
  • Starter: 7-day free trial, card required[12]After the trial, the price is from €199 a month.
7-day free trial offered; a free account can be created; card requirement for the trial is not clearly tied to the trial[2]
Other features
SEO performance trackingYes[13]Included on Starter, Growth and Enterprise. SEO Performance tracks rankings in Google, Yahoo or Baidu, on desktop and mobile, daily, weekly or monthly. With Search Console connected it also flags keywords losing clicks, low click-through rates and pages competing for the same query.Not stated[14]
Checks links after they go liveYes[15]The Publication Tracker also covers links you placed elsewhere. Up to 10 publications on Light, 500 on Starter, 2,000 on Growth and a custom number on Enterprise.Not stated[14]
Task board and AI agentYes[16]Navi can quote an order, draft a change to your site, draft an email to a publisher about a link fix, or research. Nothing is bought or changed on your site until you approve.Not stated[14]
Scheduled automationsYes[17]Schedules: every hour, day, week or month, or a custom cron.Not stated[14]
Data, contracts and switching
How answers are collectedNot stated[4]Not stated[7]
Countries and languagesUnlimited countries, all languages[3]Countries are not included on Light. Location and language are set per project.
  • All in One: Yes, 50+ countries and 20+ languages[2]
Data exportPartly[18]Growth and Enterprise can download the Publication Tracker (link monitoring) table as CSV. Serpier does not describe an export of AI visibility or SEO data.
  • All in One: Yes, CSV export[2]
Export formatsCSV[18]Only the Publication Tracker table, on Growth and Enterprise.
  • All in One: CSV (and API)[2]
Data hosting and DPAHosted in the EU[19]Serpier says all data is processed and stored on European infrastructure. It does not state whether customers can sign a data processing agreement.Not stated[7]
EU invoicing and VATEUR, prices exclude VAT[20]Your account currency can be DKK, EUR, USD or GBP.All payments in USD; VAT handling not stated[21]
Company
HeadquartersDenmark[22]Headquarters in Aarhus. The company is Serpier ApS.United Kingdom (London)[23]
Founded2024[22]Not stated[7]

How to switch from LLMrefs to Serpier

  1. Use LLMrefs's CSV export and API access, which its All in One plan includes, to keep your past results.
  2. Start Serpier Starter, which has a 7-day free trial, card required. Serpier Light is free but does not include AI visibility tracking.
  3. Add your brand as a Serpier project and add your prompts. Serpier Starter runs up to 100 prompts, so start with the ones that matter most.
  4. Cancel LLMrefs once your Serpier results look right. LLMrefs states: cancel any time.

Questions and answers

Does LLMrefs have a free plan or trial?

LLMrefs states: 7-day free trial offered; a free account can be created; card requirement for the trial is not clearly tied to the trial. Serpier Light is free without AI visibility tracking, and Serpier Starter has a 7-day free trial, card required.

What does LLMrefs track?

LLMrefs All in One includes 500 prompts, runs at least weekly and covers yes, 50+ countries and 20+ languages. LLMrefs supports competitor benchmarks: yes. LLMrefs All in One does not state which AI assistants it tracks. Serpier Starter runs weekly.

Can I export my data or leave LLMrefs?

LLMrefs states "Yes, CSV export" and "Cancel any time". LLMrefs does not state data hosting and DPA. Serpier states hosted in the eu.

Where do the facts on this page come from?

Every fact about LLMrefs comes from LLMrefs's own website. Every fact about Serpier comes from Serpier's own website. Review sites are not used. The facts on this page were last checked on 28 October 2026, and each one links to its source at the end of the page.

What else does Serpier do?

Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares, it includes SEO performance, link monitoring, placements on real media, suggestions and tasks with Navi, automations, publishing to your own site, connections and MCP and AI visibility tracking. Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query. The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link. Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up. Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval. Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility. Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them. Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP. See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name.

Sources and method

Sources (25)
  1. 1.

    Serpier: serpier.com/faqs

    Shows: what it does.

    Checked on 27 October 2026. Archived copy

  2. 2.

    LLMrefs: llmrefs.com

    Shows: what it does; prompts tracked (All in One); how often prompts run (All in One); brands or projects (All in One); users (All in One); competitor benchmarks; API (All in One); free plan or trial; countries and languages (All in One); data export (All in One); export formats (All in One); the price of All in One.

    Does not state: AI assistants tracked (All in One); what it measures (All in One); what it does beyond measuring (All in One).

    Checked on 27 October 2026.

  3. 3.

    Serpier: serpier.com/pricing

    Shows: prompts tracked (Light, Starter, Growth and Enterprise); AI assistants tracked (Light, Starter, Growth and Enterprise); how often prompts run (Light, Starter, Growth and Enterprise); brands or projects (Light, Starter, Growth and Enterprise); users; free plan or trial (Light); countries and languages; the prices of Light, Starter and Growth.

    Does not publish: the price of Enterprise.

    Checked on 27 October 2026. Archived copy

  4. 4.

    Serpier: docs.serpier.com/ai-visibility

    Shows: what it measures.

    Does not state: how answers are collected.

    Checked on 27 October 2026. Archived copy

  5. 5.

    Serpier: serpier.com/ai-visibility

    Shows: competitor benchmarks; what it does beyond measuring.

    Checked on 27 October 2026. Archived copy

  6. 6.

    Serpier: docs.serpier.com/marketplace

    Shows: order publications in the product; placements sold for AI visibility.

    Checked on 27 October 2026. Archived copy

  7. 7.

    LLMrefs: llmrefs.com

    Does not state: order publications in the product; publishes to your own website; integrations; MCP server; how answers are collected; data hosting and DPA; founded.

    Checked on 27 October 2026.

  8. 8.

    Serpier: docs.serpier.com/suggestions

    Shows: publishes to your own website.

    Checked on 27 October 2026.

  9. 9.

    Serpier: docs.serpier.com/connectors

    Shows: integrations.

    Checked on 27 October 2026. Archived copy

  10. 10.

    Serpier: docs.serpier.com/rest-api

    Shows: API.

    Checked on 27 October 2026. Archived copy

  11. 11.

    Serpier: serpier.com/mcp

    Shows: MCP server.

    Checked on 27 October 2026. Archived copy

  12. 12.

    Serpier: serpier.com/lp/ai-visibility-check

    Shows: free plan or trial (Starter).

    Checked on 27 October 2026. Archived copy

  13. 13.

    Serpier: docs.serpier.com/seo-performance

    Shows: SEO performance tracking.

    Checked on 28 October 2026. Archived copy

  14. 14.

    LLMrefs: llmrefs.com

    Does not state: SEO performance tracking; checks links after they go live; task board and AI agent; scheduled automations.

    Checked on 28 October 2026.

  15. 15.

    Serpier: docs.serpier.com/publication-tracker

    Shows: checks links after they go live.

    Checked on 28 October 2026. Archived copy

  16. 16.

    Serpier: docs.serpier.com/tasks

    Shows: task board and AI agent.

    Checked on 28 October 2026.

  17. 17.

    Serpier: docs.serpier.com/automations

    Shows: scheduled automations.

    Checked on 28 October 2026.

  18. 18.

    Serpier: docs.serpier.com/publication-tracker

    Shows: data export; export formats.

    Checked on 27 October 2026. Archived copy

  19. 19.

    Serpier: serpier.com

    Shows: data hosting and DPA.

    Checked on 27 October 2026. Archived copy

  20. 20.

    Serpier: serpier.com/terms-conditions

    Shows: EU invoicing and VAT.

    Checked on 27 October 2026. Archived copy

  21. 21.

    LLMrefs: llmrefs.com/terms

    Shows: EU invoicing and VAT.

    Checked on 27 October 2026.

  22. 22.

    Serpier: serpier.com/ai-instructions

    Shows: headquarters; founded.

    Checked on 27 October 2026. Archived copy

  23. 23.

    LLMrefs: llmrefs.com/about

    Shows: headquarters.

    Checked on 27 October 2026.

  24. 24.

    Serpier: docs.serpier.com/marketplace

    Shows: order placements on other websites.

    Checked on 28 October 2026. Archived copy

  25. 25.

    Serpier: docs.serpier.com/suggestions

    Shows: suggested next steps.

    Checked on 28 October 2026.

Method and what each row means

We read each company's own website: its pricing page, docs, help center, terms and announcements. Review sites, directories and articles about a company are never a source. Every value links to its source, with the date we checked it. Serpier's facts follow the same rule and come from Serpier's own website.

Prices are per month and exclude VAT, in the currency the company publishes. A price in another currency is also shown in EUR, at the ECB reference rate of 26 October 2026. Some companies show other prices or currencies depending on where the visitor is, so the page says which visitor the prices were shown to.

The shared units use one plan for each company: the entry plan we name for it, shown in its box above. If we name none, we use the cheapest plan with a published price above zero that tracks prompts. Only plans sold by the month count, at the monthly billing price when there is one. When the entry plan is an add-on, its price includes the plan it needs, because an add-on cannot be bought alone. Price per tracked prompt a month is the price ÷ prompts. Price per 1,000 AI answers a month is the price ÷ (prompts × assistants × runs a month) × 1,000, where a daily run counts as 30 runs a month and a weekly run as 4.33. When an input is not published, the page says Not enough public data instead of guessing.

Each value in the table is one of these, or the number or words the company uses:

Yes:
the company's own pages say the product has it.
No:
the company's own pages say it is not offered, or a complete plan table leaves it out.
Partly:
offered with a limit, written next to the value.
Not stated:
we could not find it on the company's own pages. It does not mean No.
Not public:
the company does not publish it, for example a price behind Contact sales.

What each row means

What it does:
What the product does in one sentence, based on the company's own website.
Prompts tracked:
How many prompts (the questions asked in AI assistants) a plan tracks, counted the way the vendor counts them.
AI assistants tracked:
Which AI assistants a plan asks, named one by one, such as ChatGPT, Google AI Overviews, Gemini or Perplexity, with the price of any assistant sold as an add-on.
How often prompts run:
How often a plan asks each prompt again: daily, weekly, monthly or on a schedule you set.
Brands or projects:
How many brands or projects a plan covers.
Users:
How many people can log in on a plan.
What it measures:
Which of these the product reports: mention rate, share of voice, position in the answer, sentiment and the sources AI cites.
Competitor benchmarks:
Whether you can compare your brand with competitors you name.
What it does beyond measuring:
What the product does after it measures, as the vendor describes it, such as recommendations, content, outreach or agents.
Order publications in the product:
Whether you can order an article, mention or link on another company's website from inside the product.
Publishes to your own website:
Whether the product can publish content it writes straight to your own website or CMS. This is not the same as a placement on another company's website.
Integrations:
The integrations the vendor names, such as Google Search Console, GA4, Looker Studio or Slack.
API:
Whether there is a public API, and on which plan.
MCP server:
Whether there is an MCP server, which lets AI assistants such as Claude or ChatGPT read from or act in the product, and on which plan.
Free plan or trial:
Whether there is a free plan or a trial, what it covers, how long it lasts and whether it needs a card.
SEO performance tracking:
Whether the product tracks your own website in search: rankings, clicks, or keywords close to page one.
Checks links after they go live:
Whether the product checks links or articles you placed on other websites after they go live: still online, indexed and unchanged.
Task board and AI agent:
Whether you can track the work in the product and hand tasks to an AI agent that does them, with your approval.
Scheduled automations:
Whether the product can run a task or report on a schedule you set, such as a weekly summary.
How answers are collected:
Whether answers come from the assistant's own app as a user sees it with live search, from the model's API, or from both.
Countries and languages:
Whether you can choose the country and the language a prompt is asked from, and how many you can choose.
Data export:
Whether you can export your data, for example as a CSV file, and on which plan.
Export formats:
The formats you can take your data out in, such as CSV, Excel or an API, for example when you switch tools.
Data hosting and DPA:
Where the data is hosted, such as the EU or the US, and whether a data processing agreement is offered.
EU invoicing and VAT:
How the company invoices a business in the EU: the currency, and whether VAT is charged or handled by reverse charge with a valid VAT number.
Headquarters:
The country of the company's headquarters, as its own website states it.
Founded:
The year the company was founded, as its own website states it.

Report an error

If a fact is wrong or out of date, write to hello@serpier.com with the page and the source. We check every report against the company's own website.

LLMrefs and the LLMrefs logo are trademarks of their owner, used on this page only to identify the company. Serpier has no affiliation with LLMrefs.

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