Enrich Labs alternative: Serpier and Enrich Labs compared
Serpier makes this page. Every fact about Enrich Labs comes from Enrich Labs' own website, and the facts on this page were last checked on . Sources are listed at the end.
Enrich Labs and Serpier both sell an AI agent for marketing. Enrich Labs calls its product an AI marketer, and its agent is called Helena. Serpier gets your brand found on Google and named in AI answers. Navi, its AI agent, turns your SEO and AI visibility data into finished work you approve.
Pick Serpier if search and AI answers are the channels that matter most to you, and you want placements on other websites in the same account. Stay with Enrich Labs if you want one agent across blog posts, social, email and ads, or a lower price for the first paid plan.
As of 29 October 2026, Enrich Labs Starter costs $39 a month (€34.86) billed monthly. Serpier Light is a free plan, without AI visibility tracking, and Serpier Starter costs €199 a month billed monthly.
Where Serpier is better
Serpier gets your brand found on Google and named in AI answers. Its agent, Navi, works from your search and AI visibility data, suggests the next step, and does it once you approve.
- Navi, Serpier's AI agent, reads your website, SEO performance, AI visibility and link monitoring, and suggests what to do next, each with why it is there: for example ordering a placement from a shortlist of publishers to work on a keyword sitting just off page one, or fixing robots.txt, llms.txt, the sitemap or meta tags.
- You click Hand over to Navi or I'll do it myself.
- Navi does the work, and you approve before anything is bought or changed. As your rankings, AI visibility and links change, new suggestions keep coming.
Enrich Labs also describes a task board with an AI agent on its own pages. Serpier's agent can also order placements on media, with your approval, and Serpier's Publication Tracker checks the links afterwards.
- Serpier starts from your own search data: on Serpier Starter and up, Serpier tracks where your site ranks in Google and finds keywords close to page one. Enrich Labs does not state whether it tracks SEO performance.
- Serpier lets you order placements on other websites from inside the product, and its Publication Tracker checks those links after they go live. Enrich Labs does not state whether you can order placements on other websites. Enrich Labs does not state whether it checks links after they go live.
- Serpier is hosted in the EU. Enrich Labs is hosted on Google Cloud, with infrastructure located in North America.
- On an MCP server, Serpier states: Yes, on every plan. Enrich Labs states: Yes, on Pro Plus: use Helena from Claude through MCP. Serpier includes unlimited users on every plan. Enrich Labs Starter includes 1 seat, and for Enrich Labs Pro, Enrich Labs states: Team seats available; extra seats $39/mo.
- Serpier also tracks your site's SEO performance, checks that the links you placed stay live, indexed and unchanged and lets you order placements on other companies' websites. Enrich Labs does not state whether it tracks SEO performance, whether it checks links after they go live or whether you can order placements on other websites.
Where Enrich Labs is better
- Enrich Labs has the lower price for a first paid plan: Enrich Labs Starter costs $39 a month (€34.86) and Serpier Starter costs €199 a month, both billed monthly.
- Enrich Labs works on more marketing channels: blog posts, AI answer engines (GEO), Google Business Profile posts, Google and Meta campaigns, email campaigns, social posts, UGC video, TikTok slideshows. Serpier covers SEO, AI visibility, placements on other websites, and fixes and pages on your own website.
- Enrich Labs' agent, Helena, also works on ads and sends daily reports. On the work, Enrich Labs states: Drafts and publishes content; audits ads; reports daily.
- Enrich Labs lists more integrations. Enrich Labs states: 3,000+ integrations; Slack integration and digests; Microsoft 365 (OneDrive, Teams); Google Drive/Docs sync. Serpier connects more than 1,500 apps, such as Google Analytics, Search Console, Shopify, WordPress, HubSpot and Google Ads.
- Enrich Labs offers a free trial on every plan, Enrich Labs Pro and Pro Plus included. Enrich Labs states: Every plan starts with a 3-day free trial.
What else you get with Serpier
Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares with Enrich Labs, it includes:
AI visibility tracking
See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name.[24][11][25]
SEO performance
Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query.[13]
Placements on real media
Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up.[15][26]
Link monitoring
The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link.[14]
Publishing to your own site
Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them.[27]
Connections and MCP
Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP.[28][8]
Automations
Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility.[18]
Suggestions and tasks with Navi
Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval.[16][17]
See Serpier with your own brand
Enrich Labs pricing and Serpier pricing
As of 29 October 2026, Enrich Labs Starter costs $39 a month (€34.86), Enrich Labs Pro costs $99 a month (€88.49) and Enrich Labs Pro Plus costs $199 a month (€177.87), billed monthly. Enrich Labs Enterprise has no public price. Enrich Labs also sells a separate ACO Muse + Instinct plan for Agent Conversion Optimization tracking at $499 a month. Serpier Light costs €0, and Serpier Starter costs €199 a month billed monthly or €169 a month billed yearly.
Serpier
Enrich Labs
| Plan | A month, billed monthly | A month, billed yearly | Currency | Includes |
|---|---|---|---|---|
| Starter[4] | $39€34.86 | Not stated | USD | 1 brand, 1 seat, 200 credits a month. |
| Pro[4] | $99€88.49 | Not stated | USD | 1 brand, team seats (extra $39/mo), 700 credits/month, Slack, ads audits |
| Pro Plus[4] | $199€177.87 | Not stated | USD | Multi-brand, 2,000 credits/month, extra brands/seats $39/mo, MCP access, rollover credits |
| Enterprise[4] | Not public | Not public | USD | Custom credits, unlimited brands and members, specialist agents, 1-hour priority SLA |
| ACO Muse + Instinct[4] | $499€446.01 | Not stated | USD | Agent Conversion Optimization tracking, 1 brand, up to 50 prompts/day; waitlist |
| ACO Enterprise[4] | Not public | Not public | USD | Muse, Instinct & Dots, hundreds of prompts/day, multi-brand |
Every fact, row by row
Every feature, limit and term we compared, with the source for each value. Serpier on the left, Enrich Labs on the right.
| What we compare | Serpier | Enrich Labs |
|---|---|---|
| What it does | Serpier is an AI-powered SEO and AI visibility platform. It combines SEO intelligence, prompt strategy, performance monitoring, and automated execution in one system, so you can rank on Google and get cited by AI.[1] | The AI marketer: plans, creates, and ships your marketing[2] |
| AI agents | ||
| Does the work or advises | Does the work: orders placements and writes changes and new pages to your site, once you approve[3]Publishing to your own site needs a connected WordPress, Shopify, Magento or Umbraco site. A fix on a published link is an email Navi drafts and Serpier's team sends. | Drafts and publishes content; audits ads; reports daily[4] |
| Marketing channels covered | SEO, AI visibility, placements on other websites, and fixes and pages on your own website[5]Suggestions come from your website, SEO Performance, AI Visibility and the Publication Tracker. | Blog posts, AI answer engines (GEO), Google Business Profile posts, Google and Meta campaigns, email campaigns, social posts, UGC video, TikTok slideshows[4] |
| Approval before it spends or publishes | Yes: anything that spends money or changes something waits for your approval. You can approve one action, approve for the session, or always approve[6] | Fixes from ACO tracking are drafted for review and deployed on approval[4] |
| Integrations | More than 1,500 apps, such as Google Analytics, Search Console, Shopify, WordPress, HubSpot and Google Ads[7] | 3,000+ integrations; Slack integration and digests; Microsoft 365 (OneDrive, Teams); Google Drive/Docs sync[4] |
| MCP server | Yes, on every plan[8]Claude and ChatGPT connect on any plan. Other clients, such as Cursor, VS Code and Claude Code, need an access token, which requires Enterprise. |
|
| How it charges | Monthly plans with Navi credits included; extra credits can be bought[9] | Each task costs credits; credits reset on the 1st of each month; top-ups on demand[4] |
| Credits or tasks included | ||
| Users | Unlimited[11]On every plan. | |
| Free plan or trial | Every plan starts with a 3-day free trial[4] | |
| Other features | ||
| SEO performance tracking | Yes[13]Included on Starter, Growth and Enterprise. SEO Performance tracks rankings in Google, Yahoo or Baidu, on desktop and mobile, daily, weekly or monthly. With Search Console connected it also flags keywords losing clicks, low click-through rates and pages competing for the same query. | Not stated[4] |
| Checks links after they go live | Yes[14]The Publication Tracker also covers links you placed elsewhere. Up to 10 publications on Light, 500 on Starter, 2,000 on Growth and a custom number on Enterprise. | Not stated[4] |
| Order placements on other websites | Yes[15]Choose sites in the Serpier Marketplace and pay by card or invoice, on every plan including the free Light plan. | Not stated[4] |
| Suggested next steps | Yes[16]Examples: order a placement for a keyword just off page one, fix robots.txt, llms.txt, the sitemap or meta tags, repair a dropped link, or write a page where competitors outrank you. | Strategy built from your real data; daily insights to your inbox[4] |
| Task board and AI agent | Yes[17]Navi can quote an order, draft a change to your site, draft an email to a publisher about a link fix, or research. Nothing is bought or changed on your site until you approve. | Yes: ACO recommendations become tasks Helena executes, drafted for review and deployed on approval[4] |
| Scheduled automations | Yes[18]Schedules: every hour, day, week or month, or a custom cron. | Scheduled tasks: 10 concurrent, 20 concurrent, unlimited concurrent[4] |
| Data, contracts and switching | ||
| Data hosting and DPA | Hosted in the EU[19]Serpier says all data is processed and stored on European infrastructure. It does not state whether customers can sign a data processing agreement. | Hosted on Google Cloud, with infrastructure located in North America[20] |
| Cancellation terms | Cancel any time; the plan stays active until the end of the current period[9] | Cancel any time; canceling after a charge does not refund or prorate the current subscription period[21] |
| EU invoicing and VAT | EUR, prices exclude VAT[22]Your account currency can be DKK, EUR, USD or GBP. | All fees are exclusive of taxes; you pay applicable taxes[21] |
| Company | ||
| Headquarters | Denmark[23]Headquarters in Aarhus. The company is Serpier ApS. | United States (Mountain View, California)[2] |
| Founded | 2024[23] | Not stated[2] |
How to switch from Enrich Labs to Serpier
- Save the posts, reports and briefs you want to keep from Enrich Labs before you cancel. Enrich Labs states: Cancel any time; canceling after a charge does not refund or prorate the current subscription period.
- Start on Serpier Light, a free plan, without AI visibility tracking, or try Serpier Starter: 7-day free trial, card required.
- Connect your site and tools. Serpier connects more than 1,500 apps, such as Google Analytics, Search Console, Shopify, WordPress, HubSpot and Google Ads.
- Run both for a few weeks and compare what each one gets done for your search and AI visibility.
Questions and answers
Does Enrich Labs have a free trial?
Enrich Labs states: Every plan starts with a 3-day free trial. Serpier Light is a free plan, without AI visibility tracking, and Serpier Starter has a 7-day free trial, card required.
How do Enrich Labs credits work?
Enrich Labs states: Each task costs credits; credits reset on the 1st of each month; top-ups on demand. Enrich Labs Starter includes 200 credits per month, Enrich Labs Pro includes 700 credits per month and Enrich Labs Pro Plus includes 2,000 credits per month; unused credits roll over. Serpier states: Monthly plans with Navi credits included; extra credits can be bought. Serpier Starter includes 500 Navi credits a month. A credit is counted differently by each company, so the numbers do not compare one to one.
Does Enrich Labs ask before it publishes?
Enrich Labs states: Fixes from ACO tracking are drafted for review and deployed on approval. Serpier states that anything that spends money or changes something waits for your approval. You can approve one action, approve for the session, or always approve.
Where do the facts on this page come from?
Every fact about Enrich Labs comes from Enrich Labs' own website. Every fact about Serpier comes from Serpier's own website. Review sites and articles about either company are not used. The facts were last checked on 29 October 2026, and each one links to its source at the end of the page.
What else does Serpier do?
Serpier is one platform for AI visibility, SEO and link building. Besides what this page compares, it includes AI visibility tracking, SEO performance, placements on real media, link monitoring, publishing to your own site, connections and MCP, automations and suggestions and tasks with Navi. See how often AI assistants such as ChatGPT, Gemini and Perplexity mention your brand, with share of voice, rank, sentiment and the sources they cite, next to the competitors you name. Track where your site ranks in search, find keywords close to page one, and see referring domains and page speed. With Search Console connected, Serpier also flags keywords losing clicks and pages competing for the same query. Order articles and links on other companies' websites in the Serpier Marketplace, including AI Publications: articles for brand mentions that AI assistants pick up. The Publication Tracker checks that every link you bought or added stays live, indexed and as ordered, and spots edits to the article before they cost you the link. Connect WordPress, Shopify, Magento or Umbraco, and Navi publishes fixes and new pages after you approve them. Connect Search Console, Analytics, Shopify and other tools, and use Serpier from your own AI tools through MCP. Have Navi run a prompt on a schedule, such as a weekly summary of your SEO performance and AI visibility. Navi, Serpier's AI agent, suggests next steps for your site, links, rankings and AI visibility. Hand a task to Navi and it quotes the order, drafts the change to your site or drafts an email to the publisher, and waits for your approval.
Sources and method
Sources (28)
- 1.
- 2.
Enrich Labs: enrichlabs.ai
Shows: what it does; headquarters.
Does not state: founded.
Checked on 29 October 2026.
- 3.
- 4.
Enrich Labs: enrichlabs.ai/pricing
Shows: does the work or advises; marketing channels covered; approval before it spends or publishes; integrations; MCP server (Pro Plus); how it charges; credits or tasks included (Starter, Pro, Pro Plus and ACO Muse + Instinct); users (Starter, Pro and Pro Plus); free plan or trial; suggested next steps; task board and AI agent; scheduled automations; the prices of Starter, Pro, Pro Plus and ACO Muse + Instinct.
Does not state: users (ACO Muse + Instinct); SEO performance tracking; checks links after they go live; order placements on other websites.
Does not publish: credits or tasks included (Enterprise and ACO Enterprise); users (Enterprise and ACO Enterprise); the prices of Enterprise and ACO Enterprise.
Checked on 29 October 2026.
- 5.
- 6.
Serpier: docs.serpier.com/navi
Shows: approval before it spends or publishes.
Checked on 29 October 2026.
- 7.
- 8.
- 9.
Serpier: docs.serpier.com/billing
Shows: how it charges; cancellation terms.
Checked on 29 October 2026.
- 10.
Serpier: serpier.com/pricing
Shows: credits or tasks included (Light, Starter, Growth and Enterprise).
Checked on 29 October 2026.
- 11.
Serpier: serpier.com/pricing
Shows: users; free plan or trial (Light); the prices of Light, Starter and Growth; AI assistants tracked (Light, Starter, Growth and Enterprise).
Does not publish: the price of Enterprise.
Checked on 27 October 2026. Archived copy
- 12.
Serpier: serpier.com/lp/ai-visibility-check
Shows: free plan or trial (Starter).
Checked on 27 October 2026. Archived copy
- 13.
Serpier: docs.serpier.com/seo-performance
Shows: SEO performance tracking.
Checked on 28 October 2026. Archived copy
- 14.
Serpier: docs.serpier.com/publication-tracker
Shows: checks links after they go live.
Checked on 28 October 2026. Archived copy
- 15.
Serpier: docs.serpier.com/marketplace
Shows: order placements on other websites.
Checked on 28 October 2026. Archived copy
- 16.
- 17.
- 18.
- 19.
- 20.
- 21.
Enrich Labs: enrichlabs.ai/terms
Shows: cancellation terms; EU invoicing and VAT.
Checked on 29 October 2026.
- 22.
Serpier: serpier.com/terms-conditions
Shows: EU invoicing and VAT.
Checked on 27 October 2026. Archived copy
- 23.
Serpier: serpier.com/ai-instructions
Shows: headquarters; founded.
Checked on 27 October 2026. Archived copy
- 24.
Serpier: docs.serpier.com/ai-visibility
Shows: what it measures.
Checked on 27 October 2026. Archived copy
- 25.
Serpier: serpier.com/ai-visibility
Shows: competitor benchmarks.
Checked on 27 October 2026. Archived copy
- 26.
Serpier: docs.serpier.com/marketplace
Shows: placements sold for AI visibility.
Checked on 27 October 2026. Archived copy
- 27.
Serpier: docs.serpier.com/suggestions
Shows: publishes to your own website.
Checked on 27 October 2026.
- 28.
Method and what each row means
We read each company's own website: its pricing page, docs, help center, terms and announcements. Review sites, directories and articles about a company are never a source. Every value links to its source, with the date we checked it. Serpier's facts follow the same rule and come from Serpier's own website.
Prices are per month and exclude VAT, in the currency the company publishes. A price in another currency is also shown in EUR, at the ECB reference rate of 26 October 2026. Some companies show other prices or currencies depending on where the visitor is, so the page says which visitor the prices were shown to.
Each value in the table is one of these, or the number or words the company uses:
- Yes:
- the company's own pages say the product has it.
- No:
- the company's own pages say it is not offered, or a complete plan table leaves it out.
- Partly:
- offered with a limit, written next to the value.
- Not stated:
- we could not find it on the company's own pages. It does not mean No.
- Not public:
- the company does not publish it, for example a price behind Contact sales.
What each row means
- What it does:
- What the product does in one sentence, based on the company's own website.
- Does the work or advises:
- Whether the AI carries out the work itself, such as publishing, sending, ordering or changing settings, or only drafts, analyses and advises for a person to act on.
- Marketing channels covered:
- The marketing channels the vendor says its AI works on, such as SEO, AI visibility, content for your website, social media, email, paid ads or placements on other websites.
- Approval before it spends or publishes:
- Whether the AI waits for a person to approve before it spends money, publishes, sends or changes something, as the vendor describes it.
- Integrations:
- The tools the AI can read from or act in, as the vendor names them, such as Google Analytics, a CRM, an ad account, a CMS or Slack.
- MCP server:
- Whether there is an MCP server, which lets AI assistants such as Claude or ChatGPT read from or act in the product, and on which plan.
- How it charges:
- What the price is based on: users (seats), credits, tasks or runs, a flat subscription, or a mix.
- Credits or tasks included:
- How much AI work a plan includes, counted the way the vendor counts it, such as credits, tasks or runs a month.
- Users:
- How many people can log in on a plan.
- Free plan or trial:
- Whether there is a free plan or a trial, what it covers, how long it lasts and whether it needs a card.
- SEO performance tracking:
- Whether the product tracks your own website in search: rankings, clicks, or keywords close to page one.
- Checks links after they go live:
- Whether the product checks links or articles you placed on other websites after they go live: still online, indexed and unchanged.
- Order placements on other websites:
- Whether you can order an article, mention or link on another company's website from inside the product.
- Suggested next steps:
- Whether the product suggests what to do next for your site, rankings, links or AI visibility.
- Task board and AI agent:
- Whether you can track the work in the product and hand tasks to an AI agent that does them, with your approval.
- Scheduled automations:
- Whether the product can run a task or report on a schedule you set, such as a weekly summary.
- Data hosting and DPA:
- Where the data is hosted, such as the EU or the US, and whether a data processing agreement is offered.
- Cancellation terms:
- How and when you can cancel, how much notice you must give, and whether a yearly plan can end early.
- EU invoicing and VAT:
- How the company invoices a business in the EU: the currency, and whether VAT is charged or handled by reverse charge with a valid VAT number.
- Headquarters:
- The country of the company's headquarters, as its own website states it.
- Founded:
- The year the company was founded, as its own website states it.
Report an error
If a fact is wrong or out of date, write to hello@serpier.com with the page and the source. We check every report against the company's own website.
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